2025 AO Summer Camp
Future CEO (Day Camp)
Future CEO (Day Camp)
The Future CEO Programme is a one-of-a-kind opportunity for secondary school students to step into the world of business leadership. Designed by the official education partner of the Hong Kong University Business School, this programme offers professional-grade training inspired by the Business Consulting Practicum Course of the university.
Address
Address
AISL Harrow Hong Kong
Fees include
Fees include
For day camps, the fee includes study materials, providing the necessary resources for each student's daily activities and learning experiences.
Please be aware that transportation to and from the camp, flight tickets, visa fees, and personal travel insurance are not included in the camp fees and should be arranged separately by the participants.
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Programme Highlights
- Official Certification: Earn a certificate issued by the official accrediting body of the Hong Kong University Business School upon successful completion.
- CEO Recommendation Letters: Receive personalised recommendation letters from the CEO of the case company, validating your skills and achievements.
- Professional Course Design: This is the only programme in Hong Kong tailored for secondary school students based on a university-level business consulting course.
- Real-Life Case Studies: Collaborate with leading organisations, including Ronald McDonald House and fintech company MincSec, to solve real-world business challenges.
- Business Proposal Writing: Learn to craft professional business proposals and engage in direct dialogue with executives and CEOs.
- Phased Learning Structure: Accessible and adaptable, the programme is structured in phases to accommodate students of varying levels.
- English Immersion: Enhance English proficiency and cultural awareness through tasks such as presentation skills, proposal writing, and professional communication.
- Internship Preparation: Build a compelling CV using AI tools, practise interview skills, and optimise LinkedIn profiles for future networking opportunities.
- Final Presentation to CEOs: Present your refined business proposals to company leaders in a professional setting, gaining direct feedback and insights.
Learning Outcomes
By the end of the Future CEO Programme, participants will:
- Master Business Fundamentals: Gain a strong understanding of management consulting, market research, online marketing, and brand development.
- Develop Critical Thinking and Analytical Skills: Learn to approach business challenges systematically using case analysis, market research, and competitive research techniques.
- Enhance Professional Communication: Improve public speaking, proposal writing, and interview skills to communicate effectively in academic and professional contexts.
- Gain Real-World Business Experience: Collaborate on practical case studies, interact with executives, and participate in company visits to understand business operations firsthand.
- Prepare for Leadership Roles: Build confidence in presenting ideas, leading teams, and developing business solutions, setting the foundation for future leadership success.
- Achieve Personal Growth: Strengthen English proficiency, cultural awareness, and interpersonal skills, empowering students to thrive in globalised environments.
Instructor
Michelle Leung
- Lecturer at the University of Hong Kong Business School with over 10 years of teaching experience.
- Holds a Master’s degree from both New York University and the Hong Kong University of Science and Technology.
- Chartered Professional Accountant (CPA) in Canada, bringing extensive expertise in finance and business management.
- Former Managing Director at Google and Accenture, with a proven track record of leadership in global organisations.
- Former General Manager of Greater China at eBay, overseeing strategic operations and market growth.
- Member of the General Support Programme Review Committee at the Innovation and Technology Commission, contributing to the advancement of innovation and technology initiatives.
Camp Details
Date: 7-10 July 2025; 14-17 July 2025; 21-24 July 2025; 28-31 July 2025
Location: AISL Harrow Hong Kong
Age Group: 10-18 years old
Camp Type: 4-day day camp
Language: English
Group Size: 24 students
Terms and Conditions
We have a number of policies in place to assure the quality of our programmes, their administration and the safety of the children and staff who take part in them. Please take a moment to review our policies and guidelines.
Please also read through our Personal Information Collection Statement to understand how we may carefully use your personal data.